About Us

Did you know that many supplements are sold by “Marketing” companies? This is especially the case for supplements sold on-line. A lot of these companies don’t have a lot of knowledge about supplements, but they sure know how to market them, making consumers think they have the best product in the world.

We’re offering an alternative. Our focus is offering formulations that work with actual science and research behind them utilizing our 25+ years of supplement formulating and manufacturing experience.  You won't find any slick deceptive advertising on our site.

We're also focused on transparency.   Our product listings will clearly show what’s in our product. We go a step further and make sure our full label information is shown. If you see a supplement listed on-line and don’t see right away a listing of all medicinal and non-medicinal ingredients, then don’t buy it. There’s a reason this information is not easy to find.  

Our products are formulated so we don’t need to add fillers, binders, lubricants, or disintegrants.

We have over 25 years experience sourcing raw materials. We know which specifications to look for and which quality raw material suppliers to use.  The majority of “Marketing” companies have no clue about raw material and finished product specifications. This is very concerning given how extremely important this step is in providing a quality product.

When you hear about mixed reviews on supplements, often the negative experiences can be attributed to consumers taking low quality, low potency or hard to absorb supplements. Or sometimes it's the unrealistic expectations due to hype created by the “Marketing” company.

Unless you are buying a multivitamin, watch out for supplements with numerous ingredients (generally 6 or more).  When you have so many ingredients, often the dosage is too low to be effective or you may need to take 6+ capsules per day.  Often “Marketing” companies will add low, ineffective amounts of ingredients as this helps them market their product.  

We’re not here telling you we are the only ones doing it right. There are some great brands out there offering great products.  We're trying to check all the boxes, after all we are also supplement consumers and we care about what’s going into our bodies.